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POSIBLE ATX 2018

Schedule / Sessions

Schedule:

Pre-Function Area | First Floor

• 8:00AM    Registrations

Special Events Center | First Floor

• 9:45AM-10:00AM   Opening Remarks

Special Events Center | First Floor

• 10:00AM-10:45AM   Santiago Jorga - CEO & Founder Creu Capital & PEAK CRE  
    (Formerly with Grupo Bimbo)

Various Zones & Floors

• 11:00AM-12:45PM   Sessions

Demonstration Area

• 1:00PM-1:45PM   Leslie Montoya - Communicating Authentically & Without Fear

Various Zones & Floors

• 2:00AM-3:45PM   Sessions

Special Events Center | First Floor

• 4:00PM-4:45PM   María Ríos - President & CEO Nation Waste, Inc.

Special Events Center | First Floor

• 4:45PM-5:00PM   Closing Remarks

Sessions:

11:00AM - 11:45AM

Conference Room

4th Floor

A Smart Business Needs SMART Goals

PLAN IT

Learn the art of organizing your dream business with a plan that matches. Breath new life into your business or business idea (bilingual).

JUST

12:00PM - 12:45PM

Conference Room

4th Floor

How to Open Your Own Business

PLAN IT

Identifying the necessary resources and planning stages for starting and growing your own business.

Dr. Enrique Cruz

2:00PM - 2:45PM

Conference Room

4th Floor

Planning for a Successful Business

PLAN IT

An overview of a business plan and why it's important to build a successful business. Presented by Joni Foster (English) and Barbra Boeta (Spanish)

EGBI

3:00PM - 3:45PM

Conference Room

4th Floor

BizAid Orientation

PLAN IT

A general overview of opening a small business or re-evaluating an existing business during its growth. 

City Of Austin

11:00AM - 11:45AM

Special Events Center

1st Floor

Access to Capital

FINANCE IT

Small businesses still struggle to access capital from mainstream sources. Learn about crowdfunding and peer options as well as community resources.

PEOPLE FUND

12:00PM - 12:45PM

Special Events Center

1st Floor

Small Business Essentials
for Long Term Growth

FINANCE IT

Business and personal wealth creation. Learn  how to grow a business the right way and grain access to capital for growth.  Presented by Rosa Rios Valdez 

BCL

2:00PM - 2:45PM

Special Events Center

1st Floor

A Small Business Workshop with Bank of America

FINANCE IT

Creating the groundwork that begins long before your business opens its doors and makes that first sale. 

Bank of America

3:00PM - 3:45PM

Special Events Center

1st Floor

Tax Obligations for Small Business

FINANCE IT

Understand the basic business structures and tax obligations with Federal Income, State Sales and Use Tax, State Franchise Tax and Business Personal Property Taxes.

Hispanic Alliance

11:00AM - 11:45AM

Reading Porch

4th Floor

Creating a Search Friendly Website

STRUCTURE IT

Learn how to give visitors the information they are looking for and things to avoid. The importance of optimization, make sure that other sites link to yours and make your site easily accessible. 

Google

12:00PM - 12:45PM

Conference Room

4th Floor

Using your Website to Market on Social Media

STRUCTURE IT

Learn the essentials of what needs to go on your website and use its content for marketing on social media. - Presented by Monica Pena (English) and Veronica Trevisan (Spanish)

EGBI

2:00PM - 2:45PM

Conference Room

4th Floor

Is my Business in Compliance

STRUCTURE IT

Keeping your businesses in Compliance.  Presented by Cristina Huizar.

PAYCHEX

3:00PM - 3:45PM

Conference Room

4th Floor

Know how to Protect Your Business

STRUCTURE IT

A brief overview for business owners on how to protect yourselves from theft, accidents, and lawsuits.

EGBI

11:00AM - 11:45AM

Demonstration Area

1st Floor

How to Register my Business

GROW IT

Taught by an attorney, this class will help you identify the right legal structure for your business.  Learn the difference between an LLC and a Sole Proprietor   

EGBI

12:00PM - 12:45PM

Demonstration Area

1st Floor

Tap into the Power of Google & Grow with Google

GROW IT

Google's digital tools help businesses tap into the potential of the web and reach customers at the very moment they’re looking to discover a product / service.

Google

2:00PM - 2:45PM

Demonstration Area

1st Floor

Why it's Important to Target Hispanic consumers

GROW IT

Discover the reasons how companies are increasingly marketing to Hispanics throughout the U.S. and why your business should do the same.

LatinWorks (Panel Disc.)

3:00PM - 3:45PM

Demonstration Area

1st Floor

Tell Me a Good Story:  The Magic of Public Relations

GROW IT

Learn about the key points to develop a public relations strategy and be able to tell a powerful and interesting story about your brand.

Inspirare

11:00AM - 11:45AM

Gallery

2nd Floor

Accelerate Your Firm's Development & Growth 

EMERGE IT

Learn how SBA’s Capital, Contracting, Counseling and Exporting Resources and Programs can accelerate your company’s development, growth and prosperity.

SBA

12:00PM - 12:45PM

Gallery

2nd Floor

Sucessfull Business Latinas

EMERGE IT

A panel of local Latina entrepreneurs share critical tips on how to build a small business that gives back.

Panel Discussion

2:00PM - 2:45PM

Gallery

2nd Floor

How to Turn Your Hobby into a Business

EMERGE IT

Learn how to research your product/service market. Find or create funding. Establish revenue streams through marketing and sales.

SCORE

3:00PM - 3:45PM

Gallery

2nd Floor

Business Through the Supplier Diversity Program

EMERGE IT

Connecting more minority-, women-, veteran-, persons with disabilities, and LGBT-owned small businesses to opportunities within Google web services.

Google